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Q. Identify the Advertiser?

Ans : The Economist

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Whose logo is this?

Ans : Qatar Airways

young man big achievement

This young man was named the most influential person by TIME magazine and the second image is the logo of his interesting venture. Identify him and his venture.

Ans:- Venture is 4Chan and the boy is Christopher Poole

Know your Guru

Identify this Global Businsess Guru. Hint:- There are times when it is right not to listen to customers.

Ans:- Clayton M. Christensen

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Identify this beautiful Lady and her claim to fame? Hint:- she makes knowledge sharing easy.

Ans:- Rashmi Sinha Slideshare CEO

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 Identify this logo of a famous brand.

Ans:- Jockey

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1. NAME THE FOOTBALL

2. IN WHICH FIFA WORLD CUP WAS IT USED?

3. NAME THE COMPANY WHICH MANUFACTURES THIS BALL.

ANSWER: FEVERNOVA, USED IN THE 2002 WORLDCUP AT SOUTHKOREA MANUFACTURED BY ADIDAS.

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1. IDENTIFY THE AUTOMOBILE MANUFACTURING UNIT.

2. WHERE IS IT LOCATED?

ANSWER: THE FERRARI FACTORY AT MARANELLO IN ITALY.

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1. IDENTIFY THE ADVERTISING CAMPAIGN

2. NAME THE CREATIVE AGENCY

ANSWER: 1. THE DON'T DRINK AND DRIVE CAMPAIGN

2. THE AGENCY IS JWT (MUMBAI)

JWT Mumbai won the Young Lotus Workshop contest organised by AAAI (Advertising Agencies Association of India) and Adfest.

Priceless

Q. Claim To Fame?

Ans : A 1957 Ferrari Testa Rossa was sold recently at an auction for $12 million.

Personality

Q. Identify him. He topped the Times magazine list.

Ans :   The Nizam Of Hyderabad "Asaf Jah VII" . He was on the cover of time magazine on 22nd feb,1937 and at that time named as the richest man in the world.

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1.IDENTIFY THIS CRICKETING LEGEND.

2. NAME THE AWARD BEING BESTOWED UPON HIM

ANSWER: 1. SIR IAN BOTHAM

2. DOCTORATE OF SPORTS SCIENCE BY LEEDS METROPOLITAN UNIVERSITY

Celebrity Mishaps!!!

1. Name the cricketer who shot policeman with a revolver after he mistook him for a burglar. The policeman recovered and the cricketer was let to go.

ANSWER: SHIVNARINE CHANDERPAUL

2. Name the legendery cricketer who assaulted a 45 yr old French lady. He was given a three month suspended sentence in 1998.

ANSWER: GEOFF BOYCOTT

3. Which cricketer was regularly referred to as "HASH" by the British Press because they were caught smoking cannabis at a barbeque.

ANSWER: DION NASH

4. Name the cricketer, whose pants fell off while he was trying to dive and block a ball hit by Steve Waugh.

ANSWER: NEIL MCKENZIE

5. Name the cricketer who climbed into the stands and beat up a guy to pulp at Feroz Shah Kotla, because he was being teased "Alu Alu".

ANSWER: INZAMAM UL HAQ

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IDENTIFY THIS BUILDING.

HINT: A HEADQUARTER OF A CONGLOMERATE

ANSWER: BOMBAY HOUSE OF THE TATA GROUP

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1. IDENTIFY THE SPONSOR OF THE BALL BOY UNIFORMS.

2. NAME THE COMPANY THAT DESIGNS THESE UNIFORMS.

ANSWER: SPONSOR : AVIVA

DESIGNER: LACOSTE

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1. CONNECT THE TWO PICTURES.

HINT: THE SECOND PIC IS A MUSEUM.

ANSWER: PRIYANKA CHOPRA IS THE FIRST INDIAN ACTRESS TO BE GIVEN A CHANCE TO CAST HER FOOTPRINTS IN THE FAMOUS SALVATORE FERRAGAMO MUSEUM

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IDENTIFY THIS AMERICAN BUSINESS GIANT

Answer : DONALD TRUMP

TEN ON TEN !!

Q1. Rapidex English course were the first to use him as a model to prove to people that lack of knowledge of English was in no way going to inhibit them from reaching the top. Identify their model.

ANSWER: KAPIL DEV

Q2. The press called this ad windfall under the waterfall since after this ad the sales of this product went soaring up. Identify the brand or the ad?

ANSWER: LIRIL

Q3. Maruti Udyog was the brainchild of Sanjay Gandhi. Initially the opposition didn’t let Mrs. Gandhi go on with the project. Arun shourie called the project by a certain name in the press basically meaning a child crying for food. What did he call it as?

ANSWER: MAA ROTI DO

Q4. Who is the brand ambassador for the National lottery board of Srilanka?

ANSWER: MANDIRA BEDI

Q5. Lintas was working on a brief for a bike to flaunt its great mileage and great power. The client brief clearly stated that no one would be interested in figures and hence figures should be avoided. They were asked to come up with a term for a ‘wow’ bike encompassing both great mileage and great power. What resulted?

ANSWER: HOODIBABA!

Q6. How do we better know Boman Irani and Vijay Kadam in the world of advertising?

ANSWER: KRACKJACK

Q7. What is a cocktail of pineapple juice and orange juice called?

ANSWER: TROPICANA

Q8. What’s the urdu equivalent of extremely handsome?

ANSWER: WASIM AKRAM

Q9. He was a struggling copywriter in LINTAS working under the famous Gerson Da Cunha. Alyque Padamsee brought him to the films department to make one minute films and the rest is history. who?

ANSWER: SHYAM BENEGAL

Q10. We all have heard of the term ‘round the bend’ .It actually originated from an ad for a certain product. Which one?

ANSWER: HARPIC

PICTURE PERFECT!!

Q1. IDENTIFY THE TWO GENTLEMEN FROM THE PIC.

Q2. IDENTIFY THE LOGO.

ANSWERS:

1. WARREN BUFFET AND BILL GATES

2. AL JAZEERA TV

Pehchaan?? Who am I?

1. My father was a former senior economist in Keynesian Government & I once worked in a Baskin Robbins ice cream shop. Who am I?

Ans : Barack Obama

2. I was born in a Marathi Family. I worked for the Bangalore Transport Service as a bus conductor. My popularity and appeal is largely drawn from my mannerisms and stylized delivery of dialogue. Who am I ?

Ans : Rajnikant

3. I am the first recipient of the Distinguished Marketing Educator Award established by American Marketing Association? Who am I?

Ans : Philip Kotler

4. I am an Indian who holds a record for being a brand ambassador for a particular product for 20 years. I am a Grammy Award winner. I was named an Old Dominion Fellow by the Humanities Council at the Princeton University and a visiting professor at Stanford University. Who am I?

Ans : Ustad Zakir Hussain

5. I am the present CEO of Irish football club Galway United. I spent 6 & half yrs in Changi Prison, Singapore. I became infamous for my Barings bank error A/c 88888. Who am I?

Ans : Nick Leeson

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"YOU WANT TO SPEND THE REST OF YOUR LIFE SELLING COLOURED WATER" ? , WHOSE FAMOUS WORDS WERE THESE AND TO WHOM?

HINT: THE MAN WHO SAID IT LOVES TO STAY HUNGRY AND FOOLISH.

Ans : Steve Jobs said this to John Sculley, who was at that time heading Pepsi Co.

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Identify this Computer inventor whose pioneer invention made computer-human interface easy. He could not collect royalty of his invention because his work became famous after the expiry of the patent.

Ans:- Dr. Douglas Engelbart, the inventor of MOUSE

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IDENTIFY THIS INDIAN TRAINER, WORKED FORMERLY WITH A WORLD CHAMPION.

ANSWER: BALBIR SINGH, THE FORMER TRAINER OF FORMULA 1 WORLD CHAMPION MICHAEL SCHUMACHER

1 Hafta 5 Sawaal

Q1. CONNECT TO A PARTICULAR COLLECTION.

Q2. In 1918, Walter Jacobs bought one dozen Ford Model T cars. What did he do with it?

Q3. What is the franchisee or outlet owned by the Doctor's Association Inc.

Q4. Why did Hindustan Unilever give the name "Dalda" to it?

Q5. During World War II, the US production of which Nestle brand was reserved for army use.

ANSWERS:

1. BOWLED ON THE RUN WAY

2. HERTZ

3. SUBWAY

4. THE FIRST DISTRIBUTOR OF HLL IN INDIA IS DADA&CO. TO HONOUR THEM , THEY ADDED ‘L’ IN BETWEEN FOR LEVERS AND NAMED 'DALDA'.

5. NESCAFE

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Q.IDENTIFY THESE RANGE OF PORTABLE MEDIA PLAYERS.

HINT: A COMPETITOR TO THE IPOD

Ans: MICROSOFT ZUNE

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1. IDENTIFY THE CAR.

2. IDENTIFY THE PERSONALITY WHO SITS IN THIS CAR

3. IDENTIFY THE CAR MANUFACTURER.

ANSWER: THE POPEMOBILE BY MERCEDES

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IDENTIFY THIS ADVERTISING CAMPAIGN AND NAME THE CREATIVE AGENCY.

ANSWER: CEMETERY AD CAMPAIGN BY THE CANCER PATIENTS AID ASSOCIATION BY EVEREST BRAND SOLUTIONS.

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Q.Schweppes Tonic was extremely popular among British Rulers in India. The presence of which ingredient endeared the brand to the British?

Ans: QUININE

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Q.WHAT IS THE SIGNIFICANCE OF THE NUMBER '64' IN "46664" ?

ANSWER: 46664 Mandela was imprisoned on Robben Island in 1964, and was the 466th prisoner to arrive that year.

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Q. George Brown, a supervisor of the Fall Brook Railway devised an innovative system of merits and demerits for railroad employees. What was the colloquial reference to that system?”

ANSWER : BROWNIE POINTS ..

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Q. Identify the recently appointed head of the state?

Ans : Jacob Zuma, appointed as President of South Africa

1 Hafta 5 Sawaal

Q1. Connect the two?

Ans : The first logo is of Telenor and the second logo is of Wipro..recently Wipro has received  a nine year deal from Unitech.

Q2.  Tata group is planning to launch low cost infrastructure project under what brand name?...Touted as Nano of Infrastructure.

Ans :  Tata housing Developement company launched the project Shubh Griha

Q3. According to Ogilvy there are three types of company names. 1. Names of men and women 2. Descriptive names. What is the third type ?

Ans : Meaningless names.

Q4. Recently Bharti group has formed a JV with whom to manage its telephone and broadband services ?

Ans : Alcatel Lucent

Q5. Who was the most famous founder of Dramatic Oil company founded in 1863?

Ans :  John Wilkes Booth (the assassin of Abraham Lincoln)

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Q. Identify the character?.....very easy indeed

Ans : Vodafone's ZooZoo

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IDENTIFY THIS COMPANY

HINT : A TELECOM JV

ANS: INDUS TOWERS, A JOINT VENTURE BETWEEN VODAFONE, AIRTEL AND IDEA.

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Q. Identify these two guys?Hint:Thank  these two guys for your internet telephony 

Ans:- Niklas Zennström and Janus Friis, both are the founders of Skype which has been acquired by eBay.

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Q.  Identify him. A man who has devoted himself to develope sports infrastructure in the country.

Ans : Mr. Suresh Kalmadi

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"Lighting a billion life" is a campaign by which organisation?

Ans:- TERI Campaign which has been joined by Voltas

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Q. Identify the CEO. The organisation is doing a great work in the field of Cancer research.

Ans : Jeff Raikes. The CEO of Bill & Melinda Gates Foundation